Mastercard x McLaren
Year
2025
Client
Mastercard
Service
Web & Motion design
A digital collectible for McLaren × Priceless F1 Trivia, marking the 2025 Abu Dhabi Grand Prix.
© Mastercard x McLaren
Challenge
The McLaren Racing Mastercard Pass on Priceless gives cardholders access to the team, including F1 Trivia, a timed quiz where top scorers win a prize. Through Otherlife, we made the Abu Dhabi finale worth collecting: a card as premium as a physical race pass, carrying McLaren and Mastercard without either taking over.
What I did
I designed the NFT end to end. I set the card art and layout as a race pass, with the circuit, date and car number. In Cinema 4D, I updated the McLaren 3D car model and animated the camera path and lighting, so the car turns from plan view to a front three‑quarter as the card settles over sunrise on the grid.
Onramper